Blogging is one of the most effective ways to build brand awareness while providing relevant and useful content to your target audience. It’s an inexpensive way to drive traffic to your website, enhance inbound marketing efforts, and attract more prospective customers. But there’s a lot of information out there about blogging, and everyone’s telling you to do different things. Who do you listen to? Where do you start?
In this two-hour, live workshop, you’ll learn:
- How to engage and grow a loyal audience
- Ways to leverage blogging to boost your organic search rankings
- How to establish a cadence for posting using an editorial calendar
- Helpful blogging tools to create more effective, streamlined posts
- Ways to promote your blog